The Evolution of Santa Clara: From 250k€ to One Million Euros

Santa Clara Golf is one of the most fascinating examples of real estate appreciation on the Costa del Sol. What began as an accessible development has transformed into one of the most exclusive destinations in Marbella East.

The Beginnings: Discovering a Gem

To understand the Santa Clara phenomenon, we must look back. In its early phases, the original typology of semi-detached and townhouses entered the market at prices that would seem unthinkable today: around 250,000 euros.

It was a promising area, with a top-tier golf course, but yet to consolidate its luxury status.

The boom until 2006 and the fall

As Marbella East gained popularity, prices in Santa Clara began their first major climb. Around 2006, at the peak of the previous real estate boom, those same properties reached valuations close to 800,000 euros.

However, the global financial crisis hit hard. In the years following 2008, the market suffered a severe correction. We saw properties fall below 400,000 euros, creating unique opportunities for investors with a long-term vision.

The Post-COVID Effect: A New Paradigm

After years of slow and sustained recovery, the pandemic marked a turning point. The demand for spacious areas, green zones, and quality of life skyrocketed. Santa Clara, with its low density and security, became the number one target.

The Future: Ultra-Luxury arrives in Santa Clara

But the story doesn't end here. The consolidation of the area has attracted new developments of a superior category. We are no longer just talking about family semi-detached houses.

New phases, such as Soul Marbella or The Beena, have introduced independent villas and high-luxury apartments with prices reaching and exceeding 5 million euros. This has raised the area's glass ceiling, dragging up the value of all surrounding properties.

Is it a good time to invest?

Absolutely. Santa Clara has proven to be a safe haven and growth asset. The scarcity of land in Marbella East and the quality of new infrastructures ensure that demand will continue to outstrip supply.